Marketing entity

White House

organization

White House is most often covered alongside Donald Trump, which appears in 1 of these 2 stories. That works out to roughly 1.2 stories per week across a 12-day span. They are better corroborated than the beat average, carrying 3.5 original sources each against 2.6 for the same window.

Last mentioned: Jul 14, 2026

Entity pulse

Recent coverage · White House

2 stories
7.5 avg impact
50% positive
50% negative

Coverage balance Balanced directional read. Positive and negative coverage are within 0 percentage points.

  • 50% positive
  • 50% negative

Figures are computed live from our source-verified story record — see our methodology for how impact and sentiment are derived.

What the coverage shows about White House

White House is most often covered alongside Donald Trump, which appears in 1 of these 2 stories. That works out to roughly 1.2 stories per week across a 12-day span. They are better corroborated than the beat average, carrying 3.5 original sources each against 2.6 for the same window. At 7.5, the average consequence score sits above the same-window beat average of 5.9. Coverage clusters in adtech, which accounts for 1 of those 2, with the remainder spread across 1 other category. This profile follows 2 Marketing stories mentioning White House across the period from March 14, 2026 to March 25, 2026.

Stories tracked
2
Per week
1.2
Sources per story
3.5

Computed from the 2 stories linked to this entity, with beat comparisons drawn from all 80 Marketing stories published in the same date window. Shares are omitted below five stories and comparisons below a twenty-story baseline.

Coverage cohort

Appears alongside

Other entities that clear the same relevance threshold in stories also covering White House. Shared-story counts are live from our verified record — not editorial picks.

Timeline

  1. White House Appointment

    Mark Zuckerberg officially joins the White House advisory council on technology and AI.

  2. Efficiency Phase 2

    Meta announces new round of layoffs to streamline operations for AI-first strategy.

  3. AI Infrastructure Surge

    Meta spends tens of billions on NVIDIA H100/B200 chips to build Llama 3 and 4.

Stories mentioning White House 2

AdTech Positive

Zuckerberg Joins White House Advisory Council Amid Meta's Strategic AI Pivot

Meta CEO Mark Zuckerberg has been appointed to a White House advisory council, signaling a significant shift in the relationship between the social media giant and federal regulators. The move comes as Meta aggressively reallocates resources toward artificial intelligence, balancing new political influence with internal restructuring and layoffs.

5 sources
Social Media Negative

Trump Administration to Receive $10B Fee for Brokering TikTok Deal

The Trump administration has reportedly secured an unprecedented $10 billion fee for its role in brokering a deal to resolve TikTok's status in the U.S. This move marks a significant shift toward aggressive executive intervention in corporate acquisitions involving foreign-owned technology.

2 sources

White House is linked from 2 stories on this site, each scored at or above our 35% relevance threshold — see how these pages are built.

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