White House is most often covered alongside Donald Trump, which appears in 1 of these 2 stories. That works out to roughly 1.2 stories per week across a 12-day span. They are better corroborated than the beat average, carrying 3.5 original sources each against 2.6 for the same window.
Coverage balanceBalanced directional read. Positive and negative coverage are within 0 percentage points.
50% positive
50% negative
Figures are computed live from our source-verified story record
— see our methodology for how impact and
sentiment are derived.
What the coverage shows about White House
White House is most often covered alongside Donald Trump, which appears in 1 of these 2 stories. That works out to roughly 1.2 stories per week across a 12-day span. They are better corroborated than the beat average, carrying 3.5 original sources each against 2.6 for the same window. At 7.5, the average consequence score sits above the same-window beat average of 5.9. Coverage clusters in adtech, which accounts for 1 of those 2, with the remainder spread across 1 other category. This profile follows 2 Marketing stories mentioning White House across the period from March 14, 2026 to March 25, 2026.
Stories tracked
2
Per week
1.2
Sources per story
3.5
Computed from the 2 stories linked to this entity, with beat comparisons drawn from all 80 Marketing stories published in the same date window. Shares are omitted below five stories and comparisons below a twenty-story baseline.
Coverage cohort
Appears alongside
Other entities that clear the same relevance threshold in stories also covering White House. Shared-story counts are live from our verified record — not editorial picks.
Meta CEO Mark Zuckerberg has been appointed to a White House advisory council, signaling a significant shift in the relationship between the social media giant and federal regulators. The move comes as Meta aggressively reallocates resources toward artificial intelligence, balancing new political influence with internal restructuring and layoffs.
The Trump administration has reportedly secured an unprecedented $10 billion fee for its role in brokering a deal to resolve TikTok's status in the U.S. This move marks a significant shift toward aggressive executive intervention in corporate acquisitions involving foreign-owned technology.
White House is linked from 2 stories on this site, each scored at or above our 35% relevance threshold — see how these pages are built.
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