Marketing entity

Consumer Reports

Company

martech is the sole category represented across all 1 tracked stories. Consumer Reports is most often covered alongside Derek Kravitz, which appears in 1 of these 1 story. The tracked stories average 2 original sources each. Consumer Reports appears in 1 tracked Marketing story from August 17, 2026.

Last mentioned: 4d ago

Entity pulse

Recent coverage · Consumer Reports

1 story
5 avg impact
0% positive
0% negative
  • 100% neutral

Figures are computed live from our source-verified story record — see our methodology for how impact and sentiment are derived.

What the coverage shows about Consumer Reports

martech is the sole category represented across all 1 tracked stories. Consumer Reports is most often covered alongside Derek Kravitz, which appears in 1 of these 1 story. The tracked stories average 2 original sources each. Consumer Reports appears in 1 tracked Marketing story from August 17, 2026.

Stories tracked
1
Sources per story
2

Computed from the 1 stories linked to this entity, with beat comparisons drawn from all 6 Marketing stories published in the same date window. Shares are omitted below five stories and comparisons below a twenty-story baseline.

Coverage cohort

Appears alongside

Other entities that clear the same relevance threshold in stories also covering Consumer Reports. Shared-story counts are live from our verified record — not editorial picks.

Stories mentioning Consumer Reports 1

MarTech Neutral

The $4.79-to-$5.29 Gap: How 'Willingness to Pay' Pricing Hits Brand Trust

Personalized pricing has moved from theory into supermarket apps, where algorithms score each shopper's willingness to pay using first-party behavioral data before a price is even shown. For brand and marketing leaders, this raises urgent questions about loyalty economics, consent, and the trust cost of dynamic pricing. The NerdWallet field test shows the same cereal box swinging between $4.79 and $5.29 — and a cart abandonment triggering cross-the-board price drops.

2 sources

Source: theoaklandpress.com · lowellsun.com

Consumer Reports is linked from 1 story on this site, each scored at or above our 35% relevance threshold — see how these pages are built.

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