Instant Checkout

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Last mentioned: 6h ago

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AdTech Bullish

Shopify Shifts to Agentic Storefronts, Enabling Direct AI Shopping

Shopify is transitioning its merchants to agentic storefronts by default, allowing direct product discovery and checkout within ChatGPT and Google Gemini. This move aims to capture a projected $1 trillion AI commerce market by collapsing the distance between AI-driven discovery and final purchase.

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