# PayU

Type: Company

Source: Marketing Intelligence Brief — https://getmarketingbrief.com/entity/payu
Canonical HTML page: https://getmarketingbrief.com/entity/payu

## Recent coverage (1 stories)

### PayU and GoKwik Launch India's First D2C Conversion-to-Completion Stack
2026-03-10 07:57:57 · Sentiment: Positive · Impact: 6/10 · Sources: 5

Fintech giant PayU and e-commerce enabler GoKwik have entered a strategic partnership to launch an integrated 'conversion-to-completion' stack for India's D2C brands. The collaboration merges advanced payment infrastructure with checkout optimization to tackle high RTO rates and checkout abandonment.
Full story: https://getmarketingbrief.com/story/payu-gokwik-partnership-d2c-conversion-stack

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