# Lands’ End

Type: Company (LE)

Source: Marketing Intelligence Brief — https://getmarketingbrief.com/entity/lands-end-company
Canonical HTML page: https://getmarketingbrief.com/entity/lands-end-company

## Recent coverage (1 stories)

### Lands’ End Ends Decade-Long CMO Drought with Victoria’s Secret Veteran
2026-03-17 12:15:53 · Sentiment: Neutral · Impact: 5/10 · Sources: 2

Lands’ End has appointed Sarah Sylvester as its first Chief Marketing Officer in nearly ten years, signaling a pivot toward aggressive brand building. Sylvester, a long-time Victoria’s Secret executive, is tasked with modernizing the heritage retailer’s market presence amid a broader corporate turnaround.
Full story: https://getmarketingbrief.com/story/lands-end-cmo-sarah-sylvester-turnaround

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