# Lachlan Murdoch

Type: Person

Source: Marketing Intelligence Brief — https://getmarketingbrief.com/entity/lachlan-murdoch
Canonical HTML page: https://getmarketingbrief.com/entity/lachlan-murdoch

## Recent coverage (1 stories)

### Fox-Roku $22B Deal Creates Ad-Supported Streaming Titan with 100M+ Viewers
2026-06-16 00:33:11 · Sentiment: Bullish · Impact: 8/10 · Sources: 2

Fox's $22 billion acquisition of Roku combines 100M+ streaming households with premium sports and Tubi's FAST channels, promising advertisers an unprecedented connected TV reach and targeting scale. The merger creates the third-largest U.S. TV player by viewership, reshaping how ad dollars flow to streaming.
Full story: https://getmarketingbrief.com/story/fox-roku-22b-ad-supported-streaming-impact

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