# Intent IQ

Type: Company

Source: Marketing Intelligence Brief — https://getmarketingbrief.com/entity/intent-iq
Canonical HTML page: https://getmarketingbrief.com/entity/intent-iq

## Recent coverage (1 stories)

### 34% CPM Boost: Intent IQ Identity Solution Validated in France
2026-08-02 09:51:42 · Sentiment: Neutral · Impact: 5/10 · Sources: 2

Media Square's test of Intent IQ's identity resolution achieved a 34% CPM uplift on cookieless inventory and doubled RPM, while remaining fully GDPR compliant. The validation underscores the revenue potential of next-gen adtech for publishers facing ID loss.
Full story: https://getmarketingbrief.com/story/media-square-intent-iq-identity-resolution-france-marketing

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