# Google (Alphabet)

Type: Company (GOOGL)

Source: Marketing Intelligence Brief — https://getmarketingbrief.com/entity/google-alphabet
Canonical HTML page: https://getmarketingbrief.com/entity/google-alphabet

## Recent coverage (1 stories)

### Meta’s $61B Q2 Ad Haul Closes Gap on Google’s $81.6B; PMax Pilot Offers New Control
2026-08-04 05:13:47 · Sentiment: Neutral · Impact: 5/10 · Sources: 2

Q2 results show Meta and Amazon gaining share as Google makes a rare PMax transparency move, giving media buyers a new lever in campaign optimization and platform negotiations.
Full story: https://getmarketingbrief.com/story/meta-61b-q2-google-pmax-pilot-control-marketers

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