# Glossy

Type: organization

Source: Marketing Intelligence Brief — https://getmarketingbrief.com/entity/glossy
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## Recent coverage (1 stories)

### 20% of 2025 holiday sales driven by AI agents: rethinking discovery marketing
2026-07-16 15:52:08 · Sentiment: Positive · Impact: 6/10 · Sources: 2

Agentic commerce is upending marketing funnels; brands must now optimize for AI-mediated journeys. The report highlights a shift from visibility to full-funnel conversational guidance, where context and memory can dramatically lower acquisition costs.
Full story: https://getmarketingbrief.com/story/agentic-storefronts-marketing-2025-sales

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