# Blick Art Materials

Type: Company

Source: Marketing Intelligence Brief — https://getmarketingbrief.com/entity/blick-art-materials
Canonical HTML page: https://getmarketingbrief.com/entity/blick-art-materials

## Recent coverage (1 stories)

### Michaels Revamps Loyalty Program to Capture High-Value "Analog" Crafters
2026-03-17 02:07:31 · Sentiment: Neutral · Impact: 5/10 · Sources: 3

Michaels has overhauled its rewards program with a new three-tier structure offering up to 9% back, aiming to secure loyalty among the 71% of U.S. consumers who identify as crafters. This strategic shift comes as annual hobby spending reaches $3,200 per person, a 67% increase since 2020.
Full story: https://getmarketingbrief.com/story/michaels-loyalty-program-relaunch-2026

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